© CTC Publishing

FREE!  Marketing to GOM*:
10 Tips for Selling to the Age 50+ Male Consumer

*Grumpy Old Men

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    Bill Bonner of Agora Publishing refers to the market for his investment newsletters as "grumpy old men" -- or "GOM" for short.

    In this report, you'll discover how GOM think, what they want, and how to create marketing campaigns that get them to buy.

    Including:

    • Who is a GOM?
    • What your GOM prospect worries about most.
    • When are GOM most likely to spend money on premium products and services?
    • Where GOM turn to first to research and shop purchases (hint: it's NOT online search).
    • How GOM make purchase decisions.
    • Why a GOM chooses one brand over the competition.

    Very impressive, Bob, thanks so much! I particularly like... everything about this paper. The tips at the end of each point will be quite useful.
    --Natalie Rotunda

    Just enter your e-mail address and click submit below. You'll get a FREE copy of Marketing to GOM. You also receive a FREE subscription to Bob Bly's online newsletter The Direct Response Letter -- packed with timely and utterly pragmatic tips on how to improve your marketing results.


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